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Blue mascara has moved well past a 90s throwback. A navy tint gives lashes depth that reads almost black, while cobalt and bright blue turn mascara into the main event. This guide rounds up widely available blue mascaras, explains which formula suits which need, and shows how to choose a shade and wear it. For styling ideas and eye-colour matching, also see our guide to blue mascara looks on Amazon.
Blue Mascaras at a Glance
| Mascara | Shade style | Best for |
|---|---|---|
| L’Oréal Voluminous Original | Navy / deep blue | Volume with a subtle tint |
| Maybelline Sky High (blue) | Bright-to-medium blue | Length and lift |
| Golden Rose Perfect Lashes | Blue | Budget everyday colour |
| NYX Color Mascara | Vivid blue | Bold, editorial looks |
| AKARY Waterproof Blue | Bright blue | Waterproof wear |
| COVERGIRL Exhibitionist True Blue | True blue | Buildable drama |
| wet n wild Fantasy Makers Cobalt | Cobalt | Low-cost experiments |
Best Blue Mascaras Worth Considering
L’Oréal Paris Voluminous Original Mascara
Best for: A wearable navy that thickens lashes
A long-running drugstore volumizer; the blue/navy versions give a soft colour that works for daytime. Expect a creamy formula that builds fullness quickly, so wipe the wand to avoid clumps.
Pros
- Familiar, widely available formula
- Navy reads polished, not costume-like
- Builds volume fast
Cons
- Can clump if over-layered
- Colour is subtle in low light
Maybelline Lash Sensational Sky High Washable (Blue)
Best for: Length and lift with colour
Maybelline’s Sky High line is known for its flexible brush that reaches short lashes. The washable formula removes easily, which is gentler for daily wear. Learn more about avoiding build-up in our guide to preventing mascara clumps.
Pros
- Flexible brush separates lashes
- Washable and easy to remove
- Lengthening effect
Cons
- Not smudge-proof in humidity
- Brighter blue may be too bold for some
Golden Rose Perfect Lashes Mascara, Blue
Best for: A budget-friendly first blue mascara
An affordable way to try colour without commitment. Good for testing whether blue suits your eyes before investing in a pricier tube.
Pros
- Low price
- Easy to find on Amazon
- Simple everyday colour
Cons
- Less volume than premium formulas
- Fewer reviews than major brands
NYX Professional Makeup Color Mascara (Blue)
Best for: High-impact, fashion-forward colour
NYX’s colour mascaras are pigment-led, so the blue shows clearly even on dark lashes. Ideal for festivals, editorials or a pop of colour on lower lashes.
Pros
- Strong, visible pigment
- Comes in several colours
- Good for lower-lash accents
Cons
- Bold shade is not for subtle looks
- Can need more than one coat on dark lashes
AKARY Colorful Waterproof Blue Mascara
Best for: Waterproof colour for long days
A waterproof option for heat, humidity or watery eyes. As with all waterproof formulas, use an oil-based remover. You can also view the AKARY colorful mascara listing for current shade options.
Pros
- Waterproof wear
- Bright, playful colour
- Budget price
Cons
- Needs oil-based remover
- Lesser-known brand; check recent reviews
COVERGIRL Exhibitionist Mascara True Blue
Best for: Buildable, dramatic blue
A true-blue shade that layers from soft to intense. Prime with a coat of black on the roots and tip blue on the ends for a gradient effect.
Pros
- Buildable intensity
- Classic drugstore brand
- Works well layered over black
Cons
- True blue is obvious, not subtle
- May flake if over-layered
wet n wild Fantasy Makers Color Mascara Cobalt Blue
Best for: Inexpensive cobalt for parties and costumes
One of the cheapest ways to get saturated cobalt lashes. Great for one-off events or trying a bold look.
Pros
- Very affordable
- Saturated cobalt
- Fun for themed looks
Cons
- Limited everyday appeal
- Formula is basic compared with premium picks
How to Choose the Perfect Blue Mascara
Pick a Shade That Suits Your Eyes
Navy flatters almost everyone and brightens the whites of the eyes. Brown and hazel eyes look warmer next to cobalt, green eyes pop with deep blue, and blue eyes can either match with bright blue or contrast with navy. If green eyes are your concern, see our guide to mascara for green eyes.
Choose the Right Formula
Washable formulas are easiest on lashes and eyes; waterproof versions resist tears and humidity but need an oil-based remover. Tubing formulas are an option if you smudge easily.
Look at the Wand
Big bristle brushes add volume; slim or comb brushes give length and separation. Curved wands help lift straight lashes.
Mind Ingredients and Eye Comfort
If your eyes are reactive, prefer fragrance-free, ophthalmologist-tested formulas and avoid fibres. Our guide to mascara for sensitive eyes covers this in depth.
How to Wear Blue Mascara
- Subtle: black on top lashes, navy on lower lashes.
- Gradient: black at the roots, blue on the tips.
- Full colour: two coats of blue with neutral, matte lids so the lashes stand out.
- Remove gently: soak a pad in remover, hold for 20–30 seconds, then wipe downward.
Want to browse more shades? See all blue mascaras on Amazon.
Frequently Asked Questions
How do you use blue mascara for a natural look?
Apply navy rather than bright blue, keep it to one coat, or use it only on the lower lashes or lash tips over black mascara.
What colour mascara is best for blue eyes?
Brown or navy creates a soft match, while black adds contrast. Bright blue can look striking but is more of a statement.
Is blue mascara good for brown eyes?
Yes. Blue sits opposite orange-brown tones on the colour wheel, so it can make brown eyes look warmer and brighter.
What is the best way to remove waterproof blue mascara?
Use an oil-based or bi-phase remover, hold it on closed lids so it dissolves the film, then wipe downward without scrubbing.
Conclusion
Start with navy if you want a wearable twist on black, or go cobalt and true blue when you want colour to be noticed. Match the formula to your day (washable for everyday, waterproof for heat or tears) and the brush to your lashes, and blue mascara becomes an easy, low-commitment way to refresh your makeup.
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